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Product reviews are some of the most fun posts that you will be able to write for your blog. If you have begun to apply for and receive products, or if advertisers have reached out to you about doing product review posts for your blog, you will need to know how to write a blog post for a product review. Unlike a standard blog, a product review post will need to be concise and have a few extra points inside. Here are some tips on writing successful product review posts for your blog.
Start with a problem
Most products solve a problem or help you with something. In
order to introduce the product, you should first introduce the readers to why
you needed this product. You can give a short introduction of about a paragraph
spelling out the issue and leading into the product itself. Beginning with a
statement of the problem will help readers who have the same issues understand
why they should continue reading.
Introduce the product and what it does
The main information that should be included in a product
review is letting you know what it is and what the product does. Be sure to
include all the pertinent information about the product, including the
ingredients or what it is made of, how it is to be used, and whom it is
recommended for. Also, include the name of the business and the manufacturer of
the product if applicable. A clear photograph of the product is also necessary
so that your readers can clearly identify the product in-store or if they see
it online.
Customer service information
If you have had any emails or customer service contact with
the company that offered you the product, also outline this inside of your
product review post. The company itself can be just as important as the
product. A company that offers good customer service is one that your readers
will likely value over a company with little customer contact or poor customer
service. No matter what your experience was with the company, be sure to add
this information inside of the post.
Photograph aids
The best way to show how a product should be used is to use
photographs that show you utilizing the product. If the product you are
reviewing allows it, be sure to take before, during, and after photos of the
results that you received from the product. If your product review is a fashion
or beauty product, take photographs highlighting the way you used the product
and what effect the product had.
End with where to buy
All product reviews should include where the product can be
purchased. Either link the product inside of your post or give direct
instructions on how to buy. When you provide your readers with a direct link to
where they can purchase the product that you reviewed, it makes it more likely
that they will make a purchase.
Are you a blogger looking to start writing product reviews?
Are you a non-blogger looking to do product reviews?
Are you a blogger looking to start writing product reviews?
Are you a non-blogger looking to do product reviews?
Do you write product reviews? Do you have tips to share?
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