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Safe Holiday Theme Park Debuts in Atlanta-Area

World of Illumination


World of Illumination, the world’s largest drive-through animated light show, breaks ground this week on its brand-new Atlanta-area holiday theme park called Candy Rush. Located at Six Flags White Water in Marietta, the Christmas and candy-themed attraction feature millions of fully synchronized lights to popular holiday music.


World of Illumination


In addition to the RGB LED lights, which are customizable to up to 16 million different shades of color, World of Illumination’s Candy Rush also showcases hundreds of animated displays. One such display — a 40-foot tall trio of candy canes — is being installed by crane. When completed, it will be the most massive candy-cane structure in the world!


World of Illumination


Candy Rush also will showcase a 500-foot long tunnel that doubles as Santa’s magic portal, a gingerbread village, sugar plum fairies, and lit-up treats as far as the eye can see. Additionally, it will feature the season’s most beloved Christmas characters, along with a magical 3D component and simulated snowfall.


World of Illumination’s new holiday theme park is uniquely COVID-friendly, as visitors can enjoy the shows from the safety and comfort of their cars. Online reservations are also required, making the experience totally touchless and socially safe while simultaneously controlling traffic to decrease waiting times.


World of Illumination


“All of us at World of Illumination has been working hard for many months to provide safe and much-needed family entertainment to the community,” said Simon Kreisberger, the company’s co-founder. “We are so excited to provide the kind of escape that people are needing this year and firmly believe we can help end 2020 on a much brighter note.”


World of Illumination

World of Illumination’s Candy Rush is open nightly from 6:00 p.m. to 10:00 p.m. seven days a week, including holidays. The show opens November 13, 2020, and runs through January 3, 2021. Ticket prices start at $35 plus applicable taxes and fees per vehicle on weeknights and $45 plus taxes and fees per car on weekends and holidays. Tickets are available for purchase at https://tickets.worldofillumination.com. A portion of proceeds benefits the Make-A-Wish Georgia Foundation.


For more information, visit www.worldofillumination.com, or to schedule an interview, email info@brandedpros.com.


About World of Illumination:

With offices in Tempe, Arizona, World of Illumination is the world’s largest drive-through animated light show, featuring millions of state-of-the-art lights and displays set to holiday music. Current theme park locations include Tempe and Glendale, Arizona, and Marietta, Georgia. Connect at @worldofillumination.

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