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How to Boost Your Following on Social Media

How to Boost Your Following on Social Media  via  www.productreviewmom.com
Follow Me on Instagram at MissLouMae

Building your following on social media is not something that’s going to happen overnight. It’s going to take time and you need to be willing to be in this for the long haul. This guide is going to show you the steps you need to take to build up your following on social media.

  1. Focus on a Limited Number of Accounts

Go where your audience is. Don’t attempt to drag in as many people as possible through opening an account everywhere. It’s always better to spend your time on a smaller number of networks than on many networks. This will give you more time to interact and engage. It will also save on wasted time.

  1. Follow What Your Competitors are Posting

Don’t attempt to waste a lot of time for no reason. There’s a reason everyone in a certain sector posts similar content. Its what people want. Investigate what your competitors are doing and note down the types of items they post.

  1. Engage in What’s Trending

Both Facebook and Twitter have tools where you can check out what people are talking about right now. Engage in what’s trending and comment on the conversation. It doesn’t have to be strictly related to your line of work. Relate the issue at hand back to your business. This is not about engaging in a huge discussion or debate. It’s about increasing your visibility.

  1. Make Each Social Network Exclusive

There’s no point in someone following you on Facebook if you post the same content on Twitter. They may as well follow you on one network and nothing else. Give them a reason to follow you on every social media channel by producing exclusive content.

This is why you often see brands providing discounts exclusive to Instagram, for example.

  1. Give Social Media Priority on Your Website

You should be telling people to follow you on Twitter and like you on Facebook constantly. Keep posting the message on your website and in the newsletters, you send out to your list. This sends the message that there’s something special to be found, so ensure that you’re mentioning your social media accounts whenever you can.

  1. Dabble in Paid Advertising

Multiple social media networks provide the opportunity to engage in paid advertising.  Try it and promote both your page and some of the products you sell. Not only can you grow your following on social media with this strategy you can drive sales as well.

It can take some time to get right, but social media advertising can become extremely lucrative.

Experimentation and Trial

These six steps are the key to ensuring that you grow your following on social media. Beware that it takes time to grow that following, as well as a lot of trial and error. Not everything you do will be a resounding success.

Make sure to follow me at Facebook, Twitter, and Instagram.

How will you grow your following on social media today?


  1. Thanks Lou. Great information #frommybigeyes

  2. Thank you darlin, great post! sharing!

    1. You're welcome Missy! I know you requested this post awhile back, sorry for the delay.

    2. Oh hon, I totally understand! Thank you for thinking of me! ;) You and the family take care hon.

  3. Thank you #MissLouMae! My goal is to become a product reviewer, so I need more followers to increase my social media analytics stats. Thank you #LouidatheBlogger #MissLouMae #Louidaproductreviewmom